The Book

"...Eloquent. Everyone should read it" Warren Bennis

University Professor and Distinguished Professor of Business Administration at the Marshall School of Business, University of Southern California, and the Founding Chairman of The Leadership Institute at USC

What a brilliant, yet somehow overlooked idea for a book on leadership!

William L. Ayers, Jr.
President and CEO, The Ayers Group

The two words that best describe Simple Stories for Leadership Insights are 'timely' and 'powerful'. Mark A. Thompson, PhD
Dean School of Business Quinnipiac University

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The Leadership Industry is big business. Spending on university courses, seminars, books and more is estimated to be over $15 B a year. But studies show the effectiveness of these products to be somewhat lacking and there is talk of a "Leadership Crisis". Maybe its time to try an old technique, telling stories. We find that one of the most effective leadership tools is real life leadership stories.

We've read the books, attended the courses but the best Leadership lessons were the Simple Stories we experienced with real people in a variety of business decisions. Stories are a simple but effective way to develop leadership skills and improve organizational communications. This book contains 23 of our stories The stories tell how leaders dealt with people, complex issues, and tough decisions. Some of the stories are sad, others uplifting and some are funny. Some stories involve a few people others involve thousands. All gave us important leadership insights. They all based on our experience and you might find that a few relate to your own experience.

Simple Stories For Leadership Insight -

* Explains how stories are becoming a valuable Leadership Tool

* Describes how to develop and tell your own stories.

* Helps Leaders understand the value of telling stories to communicate their vision, goals direction, energize their talent, customers and business.

* Describes the importance of Integrity as the essential Leadership characteristic.

* Provides a rich forum for dialogue, insight, problem solving and comparison to academic theory for academic leaders and their students.